Banner advertisements are the graphic ads often found on the top of websites; display advertisements are graphic ads found all over the webpage; both are set up and billed similarly. Currently, the majority of display ads is purchased through brokers (much like virtual real estate) and has a significant financial barrier of entry (around 20k). However, once the barrier is met the cost per-click or per-impression is relatively cheap. Much like SEM, you are able to target these ads based on demographics and geographically.

Biznet’s marketing management team will help find the business advertising approach that is most suitable for you.