Marketing Toolbox

These social media tools are going to be the different platforms used for your guerilla marketing strategies. Social media research may mean checking out a lot of different types of properties. Of course, your may contact Biznet with any questions!

BLOGS

Blogger - Free weblog publishing tool from Google, for sharing text, photos and video. http://www.blogger.com

Movable Type – Perl based open source software for weblog management. http://movabletype.com

Vox – Blog that users need to log in to comment on. http://www.vox.com

Wordpress – A semantic personal publishing platform with a focus on aesthetics, web standards, and usability. http://wordpress.org

EVENTS

Upcoming – Upcoming is a community for discovering and sharing events. It can help you find stuff to do, discover what your friends are doing, or let you keep private events online for your own reference. http://www.upcoming.org

MEDIA: PHOTOS & VIDEO

Flickr - A searchable social image sharing site that allows users to tag pictures with specific keywords and descriptive terms. http://www.flickr.com

Photobucket - Offers image hosting, free photo sharing and video sharing. Upload your photos, host your videos, and share them with friends and family. http://www.photobucket.com

Live.yahoo - Users can create their own live video chat room and talk with other users via video chat or text. Must have a Yahoo account. http://live.yahoo.com

ustream - one-to-many live interactive video encourages broadcast-to-viewer and viewer-to-viewer interaction, empowering a much more engaging experience for everyone involved. http://www.ustream.tv

YouTube - Hosts user-generated videos. Includes network and professional content videos are embeddable to your website or blog. http://www.youtube.com

Vimeo - Hosts user-generated videos. Includes network and professional content videos are embeddable to your website or blog. http://www.vimeo.com

Mogulus - Watch live TV or broadcast live on your website. http://www.mogulus.com

MICROBLOGGING

Twitter - A social networking and microblogging service that allows users to post short updates (text-based posts up to 140 characters long) through SMS text messaging, email, or the twitter website. http://www.twitter.com

Tumblr - Easily and quickly post and share anything you find or create. To make a simple analogy: If blogs are journals, tumblelogs are scrapbooks. You can also look at tumblelogs as slightly more structured blogs that make it easier, faster, and more fun to post and share stuff you find or create. Most tumblogs have no comments. http://www.tumblr.com

RSS READERS

Google Reader: Get all your news and blogs in one place with Google Reader. With Google Reader, keeping up with your favorite websites is as easy as checking your email. http://www.google.com/reader

Bloglines: A web-based personal news aggregator that can be used in place of a desktop client. http://www.bloglines.com

SEARCH ENGINES

Mahalo - human powered search. Users submit sites and content managers approve/disapprove listings. http://www.mahalo.com

Summize - A search engine for Twitter. http://www.summize.com

Technorati
- A search engine dedicated solely to indexing blogs, Technorati tracks the state of the blogosphere, ranks blogs according to popularity, and lets bloggers see who is linking to them. http://technorati.com

SOCIAL BOOKMARKS

Del.icio.us - A social bookmarking service that allows users to tag favorite sites and articles with descriptive keywords, discover new content, and share their favorites with other users. http://del.icio.us

Ma.gnolia - Find web sites with Ma.gnolia's social bookmarking online community. Organize bookmarks, search other people's favorites and make friends online. http://ma.gnolia.com

Digg - A place for people to discover and share content from anywhere on the web. From the biggest online destinations to the most obscure blog. http://www.digg.com

Stumbleupon - A web browser plug-in that allows users to discover and rate web content, videos, and images, and to “stumble upon new ones based on previous rankings and ratings by friends and users with similar interests. http://www.stumbleupon.com

SOCIAL NETWORKS

Facebook - One of the many social networking websites, Facebook was originally confined to users with college or university email addresses, it is now open to anyone and is currently one of the fastest growing social networking sites. http://www.facebook.com

Myspace - A social networking website that allows users to post images, personal profiles, blogs, music, and videos, as well as form networks with each other that span the globe. http://www.myspace.com

LinkedIn - A networking tool that helps you discover inside connections to recommended job candidates, industry experts and business partners. http://www.linkedin.com

CollectiveX - Makes online collaboration easy use a groupsite for intranet software, calendar sharing, and as social networking software. http://www.collectivex.com

Ning - User created smaller social networks built around a subject or product. http://www.ning.com

SOCIAL NETWORK AGGREGATORS

FriendFeed – Allows you to build a customised feed of made up of content your friends on other collaborative sites have shared, including news articles, and photos. http://www.friendfeed.com

Youmeo - A social media network for anyone which allows you to bring all your social destinations into one place. http://www.youmeo.com

SOCIAL NEWS

Digg - A community based popularity website that combines social bookmarking, blogging, and syndication. Users submit content and stories find their way to the front page (or not) through a democratic user-based ranking system. http://www.digg.com

StumbleUpon - A web browser plug-in that allows users to discover and rate web content, videos, and images, and to “stumble upon new ones based on previous rankings and ratings by friends and users with similar interests. http://www.stumbleupon.com

Mixx - All of the content is user-generated, which means that they don't have an editor who decides what you should find interesting. They make it easy for you to submit stories, photos, videos—whatever you find interesting, informative, different or fun. You can also see—and vote on—the stuff that other Mixxers submit. http://mixx.com

Reddit - A social news website where users can post links to content on the web. Other users may then vote the posted links up or down, causing them to appear more or less prominently on the Reddit home page. http://reddit.com/

WIKIS

Wikipedia – A free encyclopedia with millions of articles contributed collaboratively using Wiki software, in dozens of languages. http://www.wikipedia.org

PB Wiki – This site lets you quickly set up your own free, hosted, password-protected wiki to edit and share information. It's as easy as a peanut butter sandwich. http://www.pbwiki.com

Wetpaint - The largest network of free websites. Wetpaint sites are great for groups, classes, and more; start your free website in 3 steps. http://www.wetpaint.com